E-commerce & Digital Commerce
Shady Rays — E-commerce Operations
Enterprise e-commerce operations for an established, high-volume DTC brand — product, website, and marketing coordination.
CompanyShady Rays
RoleE-commerce Operations
IndustryE-commerce / DTC
Overview
Worked on enterprise e-commerce operations for an established, high-volume DTC brand, involving product management, website operations, digital delivery, and marketing coordination across cross-functional teams.
My responsibilities
- Managed product catalog updates and merchandising decisions for a high-volume storefront
- Coordinated website improvements across design, content, and technical teams
- Worked alongside digital marketing to keep product and campaign timing aligned
- Coordinated cross-functionally to keep customer experience consistent as the catalog and site evolved
What I built & managed
- Product catalog management and merchandising
- Website operations and improvements
- Digital marketing coordination
- Cross-functional workflow and customer experience coordination
Technology & tools
E-commerce OperationsProduct Catalog Management
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